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This guide lists resources that provide brief to in-depth text overviews, analysis or reports on particular industries. They are good starting points for learning about an industry (i.e. statistics, challenges, trends, outlook/projections, key players that drive that industry, how to analyze a company in that industry).
Because resources differ in their industry categories and information, you may want to consult more than one. Search the JHU Catalog for additional industry resources owned by the university's libraries.
Print Resources:
Standard & Poor's Industry Surveys Eisenhower Stacks HC 106.6 S75
Mergent Industry Review General Reference HG 4057 .A3491
U.S. Industry and Trade Outlook General Reference HC101.U543 (no newer editions published since 2000)
Panorama of EU Industry Government Publications I-EC 28:
Mintel offers current market research reports on the consumer goods and services industries for the U.S. and abroad. It is uniquely helpful for brand-level information. IRI data is one of the many sources used.
National and global industry surveys at the broad sector level contain overview, trends, statistics, key players and their financials, and tips on how to analyze a company in this industry.
Gartner Research Services provides original, in-depth analysis on the information technology industry and its vendors, products and services. The university's subscription excludes market research reports, but other full-text documents and summaries may provide helpful information. (U.S. and international scope)
Current and archived issue-driven market research reports from MarketResearch.com for various industries. Most reports are from ICON, Kalorama and Packaged Facts. Includes special reports on specific demographic groups.
In-depth industry reports from Mergent analysts include the major industry sectors for North America, Asia-Pacific and Europe. Offers outlooks or projections. Reports are also accessible from specific company profiles.
